gTLD stands for generic top-level domain - what Internet users see as
an Internet extension like dot-com, dot-org or dot-info - and they are
part of the structure of the Internet's domain name system.
The Landrush phase follows Sunrise and precedes general availability
registration. Customers that choose to participate in a Landrush phase
are willing to pay a premium amount to secure their domain before
General Availability.
ICANN (Internet Corporation for Assigned Names and Numbers) is the
body responsible for managing and coordinating the Internet's Domain
Name System.
Sunrise is the first phase of any new TLD launch where trademark
holders can claim their trademarked domain names. This step is to help
companies looking to protect their brands and trademarks.
ICANN opened the new gTLDs (generic Top Level Domains) programme to
increase competition and consumer choice for new domain name
extensions online.